A couple of weeks ago Under Amour reached out to a handful of bloggers via Twitter with an opportunity to test out their new Armour Bra (marketed as the sports bra designed “just for you”). It didn’t take long for their “Armour Bra Story” video to win me over. <– seriously, I’m a marketer’s dream. pretty photos or video and I’m sold!
The new Armour Bra is a pretty impressive piece of of supportive equipment. The high-impact sports bra is sized by cup and band size (instead of the traditional S, M, or L) and is made to truly fit a woman’s body.
The bras are color coded by cup size
Blue = B-cup. Hollar!
And each cup size is cut differently in the back for different levels of support, so the smaller cup size has a different shape and feel than the larger cup size.
A “Behind the Seams” run down from Under Armour:
- Signature Moisture Transport System wicks sweat to keep you cool, dry, and light
- Next generation power sling construction cradles you for superior support that stays put
- Strategic mesh venting in back for enhanced ventilation to keep you cooler & drier than ever
- Bonded seam-free construction helps eliminate painful rubbing and chafing
- Removable molded cups deliver modesty, support, and a smoother, more streamlined silhouette
- Keyhole racer back design for extra ventilation and easy on/off
- Adjustable hook and eye back with a soft, padded closure system
When the Armour Bra arrived last week, the first thing I noticed was how light and airy the bra was. It held everything in place but didn’t feel squished. Nothing was pulling, nothing was too tight or too loose, and the cups really did mold to the girls.
I wore the sports bra during my final pre-marathon 6 mile run last Thursday and was impressed. Not only was this sports bra comfortable, but it did its job. Nothing even slightly jiggled out of place and the mesh backing really did keep me cool in the early Florida heat.
I had tested my Moving Comfort running outfit on Tuesday and the Armour Bra on Thursday, but I knew I was taking a chance by not testing them out together. Originally I was just going to rely on the built-in support from the Moving Comfort top (which passed the 5 mile test), but the Armour Bra impressed me so much, I decided that extra support for 26.2 miles wouldn’t be a bad idea. If worst came to worst, I could just lose the shirt and run in the sports bra. (another reason why I wanted to wear the sports bra, since high temps were predicted and I might feel the need to take my shirt off if it got too hot).
Luckily, everything worked out in the end. Turns out I was thankful for the extra support on the course and the Armour Bra stayed just as supportive and comfortable through all 26.2 miles as it had for 6. The bra was also breathable (as was my Moving Comfort top), so I never felt overheated, and I never chafed (which I’ve done before during a marathon and, trust me, it’s not fun).
The Armour Bra retails for $57.99 (and can be found on UnderArmour.com or Amazon). I’ll admit that the price does sound a bit steep ($57 for a sports bra?!?!), but if you research high-impact sports bras on the web, you’ll find that the price is competitive. I’ve skimped on the level of support in the past because of price in the past, but I could always feel the difference. Sometimes it’s worth it to invest in a good sports bra (just as it is to invest in a good running skirt or pair of shoes. ).
What do you look for in a sports bra? And what’s your favorite?
I had lunch pictures to share, but I accidentally left my SD card at home (oops!). Just picture a leftover Lentil Burger and roasted potatoes over a bed of spring mix with feta cheese and honey mustard dressing. Yum!